Jebin George is part of IDC’s Enterprise Infrastructure global research domain. He focuses on cloud, datacenter, and infrastructure adoption trends across the Middle East, Türkiye, and Africa, with particular emphasis on how cloud strategies are evolving in the era of AI and increasing digital sovereignty requirements. His research provides strategic guidance to hyperscalers, telecom operators, system integrators, and enterprise CIOs as they navigate hybrid multicloud adoption, AI-driven infrastructure modernization, and sovereign cloud frameworks.

Jebin brings 20 years of technology market research experience, including 16 years with IDC Middle East, Türkiye, and Africa. Throughout his tenure, he has led syndicated research, custom consulting engagements, and executive advisory initiatives focused on the evolution of the cloud market, hyperscaler ecosystems, and enterprise digital transformation strategies. Prior to IDC, he worked with SunTec Business Solutions, where he supported global market research and consulting initiatives for international ICT markets.

Hyther Nizam is the CEO of Zoho Middle East & Africa, overseeing operations and driving growth in the region. He also heads Zoho’s low-code platform (Zoho Creator), e-commerce platform (Zoho Commerce), and several other products, including Zoho Flow, Zoho Survey, and Zoho PageSense. With over 20 years at Zoho, Hyther has played a key role in building products from scratch to profitable businesses. He leads Zoho’s technology initiatives, including the development of its scripting language, Deluge.

Nadeem Qureshi is a senior business leader focused on helping enterprises turn technology transformation into tangible business value. With deep experience engaging CXOs and executive stakeholders, he brings a market-driven perspective on how organizations can prioritize modernization, optimize investment decisions, and align cloud strategies with growth, resilience, and operational efficiency. His work centers on bridging business intent with execution, enabling leadership teams to move beyond technology adoption toward sustained competitive advantage.

Saddam is a recognized cybersecurity, cloud, and AI leader with more than 20 years of experience helping organizations navigate complex technology transformations and strengthen their cyber resilience. Over the past two decades, he has worked extensively across the cybersecurity industry, partnering with leading global technology providers and advising some of the region’s largest enterprises, government entities, financial institutions, and critical infrastructure organizations on their security and digital transformation strategies.

Today, as a sales leader at Cloudflare, Saddam focuses on enabling organizations to securely accelerate cloud adoption, embrace AI-driven innovation, modernize network architectures, and implement Zero Trust security at scale. His expertise spans cybersecurity, cloud platforms, AI, networking, data protection, and digital resilience, allowing him to bridge the gap between business objectives and technology execution.

Known for combining strategic vision with operational execution, Saddam has built high-performing teams, developed successful go-to-market strategies, and led complex engagements that deliver measurable business outcomes. He is a trusted advisor to executive and technology leaders, helping organizations leverage the power of AI, cloud, and cybersecurity to drive innovation, improve user experience, and reduce risk in an increasingly connected world.

Marwan AlHuthail brings 15 years of Enterprise IT expertise, marked by his leadership in helping organizations unlock their potential by delivering critical solutions for digital transformation. Prior to Veeam, Marwan served in impactful IT and customer-centric focused roles throughout Saudi Arabia. He is recognized for his strategic foresight and proven ability to lead initiatives in devising and implementing creative, practical strategies that significantly advanced Customer Experience, Digital, and Technology Transformation. His career reflects a strong commitment to driving positive outcomes through effective partnerships.

Tom Gamali is a seasoned Technology Executive and cybersecurity leader with over 20 years of experience driving strategic security and technology initiatives across Europe and the Middle East. He has served as Group CISO for several leading banks and major conglomerates, and has been a member of board risk committees for financial institutions, advising on cyber risk and digital resilience.

Tom is currently Field CTO and Strategic Advisor at Splunk and has also served on the EMEA Advisory Council for (ISC)², contributing to the advancement of cybersecurity leadership and professional standards across the region.

Ehsan Shariff is Managing Director at Nagarro, where he leads strategic global partnerships with Siemens and SAP while driving enterprise digital transformation across the Middle East. With extensive experience in SAP, Industry 4.0, AI, and cloud technologies, Ehsan helps organizations translate business strategy into measurable outcomes through innovation and technology. He has successfully led complex transformation programs across manufacturing, energy, retail, and public sector organizations. Recognized for his customer-centric and outcome-driven approach, Ehsan is passionate about enabling businesses to embrace intelligent, future-ready operations and unlock sustainable growth through trusted partnerships, digital innovation, and AI-powered enterprise solutions.

Pierre is a distinguished Sr. Sales Engineer with over 15 years of broad & international experience in data protection, cyber recovery, and cyber resilience. Currently holding the role of a Senior Sales Engineer at Commvault, Saudi Arabia, where he advises leading organizations across the financial and commercial sectors on building resilient, secure, and AI-ready cyber recovery strategies.

His career spans North America and the Middle East regions, with extensive experience supporting enterprise customers across North America, GCC, and Levant.

Ahmed Tarek is a data and analytics leader with strong experience helping organizations get real value from their data. He currently leads the Sales Engineering function at Incorta across the Middle East, working closely with major enterprises in sectors such as government, telecom, finance, and insurance.

Ahmed focuses on modern data architecture, operational analytics, and practical applications of AI. He has played a key role in supporting organizations in Saudi Arabia with their digital transformation and compliance with national data regulations, while accelerating time-to-insight for business teams.

With a background that combines business understanding and technical expertise, Ahmed is passionate about simplifying complex data challenges and turning them into clear business outcomes. He works directly with executives and data leaders to design strategies that improve visibility, performance, and decision-making.

Mohammed Helaly VP, Head META at AvePoint, leading strategy and growth across the Middle East, Africa, and Turkey. With over 15 years of experience in enterprise technology, Mohammed works closely with regional governments and large organizations to address critical challenges around cloud adoption, data resilience, compliance, and governance

Mohamed Assem is a strategic Solutions Engineering Director for Global Knowledge – MEA, bringing over 20 years of robust experience in the ICT industry. His expertise is highly specialized in Training, Strategic Technology Adoption, and Business Transformation Architecture. He consistently drives significant results by expertly converting complex customer requirements into tangible technical solutions and measurable business outcomes.

His deep technical mastery is underscored by holding the prestigious CCIE certification since 2009. He balances this with the executive strategy gained through a Doctor of Business Administration (DBA). His doctoral research focuses on the strategic implementation of AI adoption for project managers, positioning him as a forward-thinking leader who delivers innovative, research-backed digital transformation solutions for clients across the Middle East and Africa.

Islam Saber is a seasoned technology executive with more than 20 years of experience in cybersecurity, digital transformation, and enterprise technology across the Middle East and Africa. As a strategic technology leader at Netskope, he works closely with CIOs, CISOs, and business leaders to help organizations modernize their security architecture, reduce cyber risk, and securely accelerate cloud and AI adoption.

Drawing on extensive experience in enterprise sales, business development, and executive advisory, Islam specializes in helping organizations implement Zero Trust and SASE strategies that strengthen resilience while enabling innovation. A frequent speaker at industry events, he shares practical insights on securing AI, protecting critical data, and building modern security architectures that support business growth in an increasingly digital world.

In his role as associate research director for IT services and software across the Middle East, Turkey, and Africa (META), Melih drives IDC’s regional research and consulting engagements in the areas of IT services, Cloud, artificial intelligence (AI), and intelligent automation.

He first joined IDC in 2012 as a senior research analyst located out of IDC’s Istanbul office, with various responsibilities for the firm’s IT services, cloud computing, software, and telecom domains — both in Turkey and across the wider META region. Between 2016 and 2021, Melih headed the international marketing and investor relations practice at P.I. Works, a global automation and AI software vendor that serves telecom operators.

Now back at IDC, Melih is leveraging his vast experience in the IT services, cloud, software, and telecommunications domains to advise clients on go-to-market strategies, technology marketing and promotion activities, and market trends analysis. He is also driving a wide variety of research and consulting projects across the META region.

Melih has also previously served as enterprise channel and marketing manager at Nortel Turkey and as business development and strategy manager at Netaş, one of the leading systems integrators in Turkey and a former Nortel subsidiary. He possesses a bachelor’s degree in electrical engineering and received his MBA from Esslingen University of Applied Sciences in Germany. He has worked as a business development specialist at HP and wrote his MBA thesis for the company, covering European retail channel trends and winning strategies for channel businesses.

Eren is a seasoned analyst with 20+ years of experience in the ICT sector. He directs all IDC ICT research and consulting engagements in Türkiye, and all sustainability research and consulting projects across the Middle East, Türkiye, and Africa (META).

Based in Istanbul, Eren has been involved in projects ranging from market forecasts to strategic consulting engagements on market entry, competitive analysis, go-to-market strategies, technology marketing, and end-user studies. Eren’s vast experience in the IT services, cloud, software, and telecommunications domains helps IDC clients understand the impact of technology-enabled, sustainable transformation processes in the context of sustainable digital business strategies, operations, products, and services. In addition to his research and consulting activities, Eren is a speaker at industry events.

Prior to joining IDC in 2017, Eren spent more than a decade in IT industry roles spanning portfolio management, channel and business development, pricing, and software development at companies including Turk Telekom and TAI.

Eren earned a bachelor’s degree in electrical and electronics engineering and an MBA focused on technology road mapping for strategy and innovation, both from Middle East Technical University. He received a master of science in information systems, with a thesis on modeling mobile telecommunications services, from Middle East Technical University. During his academic endeavors, he studied for one semester at the University of Copenhagen, and for one semester at Harvard University. He is pursuing a marketing PhD focused on sustainability.