Oradores
Ouça os principais especialistas que estão a moldar o futuro da confiança digital. Estes líderes de pensamento trazem uma visão apurada sobre o panorama de ameaças em constante evolução – partilhando estratégias práticas para reforçar a resiliência, garantir a conformidade e proteger a sua organização com um design seguro de raiz.
Conheça os nossos Analistas
Cada Analista traz consigo uma vasta experiência, pensamento inovador e uma liderança comprovada. São estas as mentes que ajudam as organizações a navegar na complexidade, a construir confiança digital e a liderar com resiliência. Clique num Analista para conhecer a sua história e o seu impacto.
Martina Longo
Martina Longo is a research manager in the IDC EMEA Digital Business and AI Transformation Strategy Research Group. In her role she advises ICT players on how organizations create business value using digital technologies. She also leads the IDC EMEA Digital Native Business research, focused on a mix of start-ups, scaleups, and more mature digital natives. She also collaborates with the EMEA C-Suite Tech Agenda research, analyzing technology investments and buyer preferences across C-suites in the EMEA region. She also examines how C-suite leaders are evolving as a result of key market trends and technology innovations (e.g., AI).
Luis Fernandes
He has more than 15 years’ experience in the ITC sector, in technical sales, covering several vertical sectors with a focus on telco, public sector, and defense.
Before joining IDC, he worked for an infrastructure manufacturer as a senior solution architect for servers and storage, with a focus on hyperconverged infrastructures.
He has a degree in computer science from the University of Lisbon.
Leonardo Freitas
The Dynamic Role of the EMEA CIO: Steering the Digital Ship
In the digital business and AI-everywhere era, technology is now a strategic enabler that permeates every aspect of business operations. According to IDC’s Worldwide CEO Survey (February 2024, n = 67), 48% of CEOs in Europe, the Middle East, and Africa (EMEA) now report regularly to the board on the status of digital initiatives, highlighting the strategic nature of digital technologies among businesses.
5 Lessons to Shape Your AI Digital Future: Learning from the Past
A little over a year ago, a new phase of the digital business era began with OpenAI’s launch of ChatGPT. The generative AI (GenAI) boom is expected to roundly influence what comes next: AI Everywhere. AI is expected to become a driving force of our digital future, impacting individual lives, consumers, citizens, workers, businesses, and society.rnrnHenry Ford said, “The only real mistake is the one from which we learn nothing.” What should we learn from the past to determine the way forward?
A Tech Marketer’s Guide in the Age of GenAI – Crafting Unique Narratives
In today’s digital landscape, where AI can churn out content in seconds, marketers face a unique challenge: How can we create narratives that stand out? Let’s explore strategies for crafting compelling and differentiated stories in the era of generative AI (GenAI).
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