AI & Data Driven Enterprise
Overview
The AI and data landscape is entering a decisive new chapter. After years of pilot initiatives and isolated innovation, organizations are now shifting toward strategic, scalable investments that unify data modernization, analytics, and AI capabilities.
According to IDC, AI spending across the Middle East, Türkiye, and Africa is projected to reach USD 25.9 billion by 2029 growing at 42% CAGR, reflecting the strategic importance of the technology. As the global adoption of Generative and Agentic AI accelerates, success increasingly depends on how effectively enterprises can harness, govern, and activate their data.
Join Us
This exclusive IDC Digital Event brings together senior IDC analysts and technology executives to explore the latest trends shaping AI adoption and data-driven innovation. Through keynote presentations, expert panels, and interactive discussions, attendees will gain the insight needed to avoid missteps, create value quickly, and ensure that data and AI work together as strategic assets across both IT and the business.
Agenda
AI & Data Driven Enterprise
One Day Event
Welcome Address
IDC Keynote: Building Intelligence that Creates Real Value
The Next Competitive Edge: Data, AI, and Enterprise Reinvention
AI and Data Security: Safeguarding the Digital Core
Data Sovereignty
Presentations
Focus on Middle East
Presentation by Gold Partner 1
Presentation by Gold Partner 2
Presentation by Gold Partner 3
Focus on Africa
Presentation by Gold Partner 4
Presentation by Gold Partner 5
Presentation by Gold Partner 6
Summary & Takeaways, IDC
Close of Event
Bob Parker
Bob Parker is a Senior Vice President responsible for several areas of research at IDC. Bob leads the global industry research teams which includes coverage of healthcare, government, retail, energy, manufacturing, and financial services as well as a cross industry group looking at emerging topics such as blockchain and robotics. Additionally, Bob leads our teams in the enterprise applications space, services, and the IDC coverage of data intelligence which includes coverage of artificial intelligence.
Bob has been conducting industry research for over twenty years including five years at AMR Research before joining IDC. Prior to entering the research field, Bob spent over fifteen years in various Information Technology and Operational management roles in the manufacturing industry including serving as the Chief Information Officer at Eastern Technologies, a defense contractor.