Smarter Technology for Retail

9 Dec 2025

Jumeirah Burj Al Arab

Smarter Technology for Retail

Connecting People, Data, and Experiences

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Smarter Technology for Retail

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Overview

Retail is undergoing one of its most significant transformations in decades. Changing consumer expectations, omnichannel engagement, and operational pressures are driving organizations to rethink how they deliver value. As AI reshapes how decisions are made and experiences are designed, intelligence is no longer a back-office capability; it’s at the heart of how modern retailers operate.

The Executive Roundtable brings together senior retail and technology leaders to explore how AI-powered devices, intelligent infrastructure, and ecosystem partnerships can deliver connected, secure, and experience-rich retail environments. IDC research shows that more than 61% of retail organizations in the region consider GenAI more important to their overall business strategy and performance in 2025 compared to 2024, underscoring how quickly AI is moving from experimentation to strategic priority.

Yet, turning intelligence into measurable business impact remains a challenge. Many retailers face fragmented digital infrastructures, siloed data, and operational complexities that slow transformation. This roundtable will surface peer perspectives, practical strategies, and forward-looking insights on how to modernize retail foundations and unlock intelligent growth in an increasingly AI-driven world.

Agenda

Smarter Technology for Retail

One day event

9:00 am

Registration & Networking

9:30 am

Welcome Address

Shahin Hashim

Shahin Hashim

Associate Research Director (META), IDC

9:40 am

IDC Keynote Title: Rewriting the Enterprise Playbook with AI

Shahin Hashim

Shahin Hashim

Associate Research Director (META), IDC

10:00 am

Presentation by Lenovo

10:35 am

Presentation by AMD

10:55 am

Networking Break

11:25 am

Open Discussion

12:05 pm

Event Summary & Close

12:10 pm

Lunch and Networking

Hosted By

Venue

Jumeirah Burj Al Arab

Suha Meeting Room, Burj Al Arab.

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