AI & Data Driven Enterprise
Overview
The AI and data landscape is entering a decisive new chapter. After years of pilot initiatives and isolated innovation, organizations are now shifting toward strategic, scalable investments that unify data modernization, analytics, and AI capabilities.
According to IDC, AI spending across the Middle East, Türkiye, and Africa is projected to reach USD 25.9 billion by 2029 growing at 42% CAGR, reflecting the strategic importance of the technology. As the global adoption of Generative and Agentic AI accelerates, success increasingly depends on how effectively enterprises can harness, govern, and activate their data.
Join Us
This exclusive IDC Digital Event brings together senior IDC analysts and technology executives to explore the latest trends shaping AI adoption and data-driven innovation. Through keynote presentations, expert panels, and interactive discussions, attendees will gain the insight needed to avoid missteps, create value quickly, and ensure that data and AI work together as strategic assets across both IT and the business.
Agenda
AI & Data Driven Enterprise
One Day Event
11:00 am
Welcome Address
11:05 am
IDC Keynote: Building Intelligence that Creates Real Value
11:20 am
The Next Competitive Edge: Data, AI, and Enterprise Reinvention
11:35 am
AI and Data Security: Safeguarding the Digital Core
11:50 am
Data Sovereignty
12:05 pm
Presentations
Focus on Middle East
12:05 pm – 12:15 am
Presentation by Gold Partner 1
12:15 am – 12:25 am
Presentation by Gold Partner 2
12:25 am – 12:35 am
Presentation by Gold Partner 3
Focus on Africa
12:05 am – 12:15 am
Presentation by Gold Partner 4
12:15 am – 12:25 am
Presentation by Gold Partner 5
12:25 am – 12:35 am
Presentation by Gold Partner 6
12:35 pm
Summary & Takeaways, IDC
12:45 pm
Close of Event
Speakers
Thomas Meyer
General Manager and Group Vice President, EMEA Research
IDC
Read Bio
Thomas Meyer
General Manager and Group Vice President, EMEA Research
IDC
Thomas Meyer joined IDC in January 1999 and is currently responsible for managing IDC’s IT Research in Europe. This includes coverage of software, services and hardware markets focused on topics such as datacenter transformation, cloud computing, virtualization, business continuity, sustainability and print services. Additionally Meyer also manages IDC Europe’s cross-domain Practices which provide insight and advisory on 3rd Platform industry transformation such Internet of Things, Cloud, Mobility, Big Data and Customer Experience IT to ICT vendors and end users.
Meyer frequently speaks at IDC, industry, customer and CIO events such as CeBIT, IDC’s EMEA CIO Summit Series, IDC’s Virtualization and Cloud Conferences and the Mobile Commerce Conference. He often contributes to articles in publications across Europe, including the Wall Street Journal, Die Zeit, Focus, Le Monde Informatique, and IT Week, and has also appeared on the BBC World Business Report and Breakfast Business Update.
Before joining IDC, Thomas Meyer worked as an IT media analyst. He holds degrees from the University of London in economics and German and an MA with a focus on European management concepts.