Based in the IDC Bangalore office, Rajiv Ranjan works as an Associate Research Director Worldwide Enterprise Infrastructure Domain with the Asia/Pacific team and leads the Future of Digital Infrastructure Research for India. Rajiv has a specific focus on cloud and artificial intelligence (AI) research program management. He manages the advisory assignments for IT vendors in the areas of cloud infrastructure strategy, go-to-market strategy, strategic marketing, and end-user insights across technologies and industry verticals. In a previous stint with IDC, Rajiv led the Asia/Pacific Enterprise Storage Infrastructure research practice.

Prior to joining IDC, Rajiv worked with Dell Technologies managing the product marketing assignments for the company’s storage portfolio for selected Asia/Pacific geographies. In this role, Rajiv managed the field marketing, product management, go-to-market, and marketing campaigns for its storage products, driving storage revenue and market share in the operating geographies. He has an overall 17 years of work experience in market research, product marketing, and sales/business development.

Rajiv is a management graduate from ITM group of institutions and has completed his Engineering degree in Telecommunications from the BMS college of Engineering, Bangalore.